"2nd
Conference on the Euro-Mediterranean Audiovisual and Cinematographic
Heritage"
Athens, 27-29 September 1999
by
Christine Paidoussi
The
Hellenic Audiovisual Institute (I.O.M.), the research organization
on the audiovisual field under the Supervision of the Ministry
of Press and Mass Media, in cooperation with the pan-European
Audiovisual Organization EUREKA (34 member states, Council of
Europe, European Commission), organized in Athens, in September
27-29/1999 the "2nd Conference on the Euro-Mediterranean Audiovisual
and Cinematographic Heritage." The Conference assembled 200
experts originating from 35 countries.
This 2nd Conference, a follow u to the 1st meeting in Sitges
(Spain, 10-14/10/1997) explored questions related to the organization
of the audiovisual and cinematographic archive market in the
Euromediterranean area, as well as the technical, legal and
ethical aspects linked to the usage of these archives.
Two workshops titled "Archives and Market" and "Production and
Market" were devoted to discussion among the experts. In paraIIel,
an event "Screening" was the occasion to "detect" 150 audiovisual
and cinematographic oeuvres, from aII over Europe and the Mediterranean
area, on the topic "Migrations in the 20th Century in Europe
and the Mediterranean Basin". The aim of the "Screening" was
to Iead audiovisual professionals to discover and rediscover
a part of the Euro-Mediterranean image heritage which is stiII
little explored and which could provide us with the keys to
analyze and understand our changing world and which could perhaps
even become a source of inspiration for new creations.
Presentations covered a broad range of cases which have brought
to light a certain number of findings and needs. The interest,
for example, of possessing a legal framework which would offer
rights' holders and users the necessary guarantees in order
to use archives confidently. As a consequence, the participants
suggested examining in more depth the way towards making agreements
between archive holders and copyright and related rights management
companies. Moreover, the participants from Central and Eastern
Europe and from the Mediterranean Partnership expressed the
wish to benefit from legal expertise in order to help them implement
the adequate legal structure.
Concerning the production based on archive material, an incentive
mechanism contributing to the lessening of the cost in worldwide
rights clearing was proposed.
Over and above the concerns Iinked to the market, the participants
identified a few possible paths towards improving the accessibility
to archive funds under two principle areas: human resources
adapted to market evolution and technical means linked to new
technologies in the fields of information and communications.
The participants from the European Union showed a strong interest
in creating an archive market, which wiII encompass at the same
time the Central and Eastern Countries and the Mediterranean
Partnership. This interest implies the simultaneous implementation
of the new technologies, following appropriate procedures, in
the framework of a global and coherent strategy.
It was also proposed to establish an on-line Euro-Mediterranean
catalogue of audiovisual and cinematographic archives covering
historical and transversal themes of the 20th century: 1st and
2nd World Wars, end of the colonial period, Middle East and
Balkans crises and the faII of the Berlin waII.
FinaIIy, the Minister of Press and Mass Media of Greece announced
the creation of the Central Informational System for the National
Archives, scientificaIIy supported and coordinated by the HeIIenic
Audiovisual Institute. The aim of this project is to "record"
and promote the information about the audiovisual heritage in
Greece and to facilitate the access of different categories
of users (researchers, creators, professionnals) to this loci
of memory.
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